Category: BTS

An Advertising Photography Project by Elect Studio

Welcome to my documentary series, where I shed light on the photography projects. In this installment, we delve into a collaboration between Elect Studio and Nima Javidi and his crow on the TV series “Actor”.
It all started when my friends at Elect Studio approached me with an exciting opportunity. They had been commissioned to undertake a photography project for the TV series “Actor” and were keen to document the entire process. I eagerly took on the challenge, knowing that it would be an adventure worth capturing.
Over the course of three days, we found ourselves at an old-style house located in the northern part of Tehran. The house exuded an aura reminiscent of a theater stage, as if it had been waiting for our arrival and we sought to bring those scenes to life through our lenses.
The heart of any photography project lie in the hands of the talented photographers behind the scenes. In this case, Saeed and Hooman, skillfully crafted each shot, transforming the actors into mesmerizing characters with their exceptional vision. The meticulous attention to detail, combined with their expertise in lighting, resulted in photographs that truly encapsulated the essence of the TV series.
The selected images were printed and transformed into an attention-grabbing billboard, strategically placed to pique the curiosity of passersby. This approach not only served as a promotional tool for the TV series but also showcased the vision behind Elect Studio’s photography project.
I am grateful to have had the opportunity to document this project and share it with you.
You can see the “Actor” Photos here

ELECTSTUDIO.COM
Stay tuned for more updates and behind the scenes.

Our latest advertising campaign took us on a journey through the beautiful country of Iran to showcase the amazing online banking services available. In this article, we’ll take you behind the scenes of our campaign and share the story of our travels.

Background:
Elect Studio had been working on this campaign for months, designing a strategy to showcase the convenience of online banking services. We wanted to show that these services are accessible even in the most remote parts of the country. Our campaign was designed to deliver a message to the audience:
Our online services are easily available in the farthest parts of the country.

Planning and Preparation:
Our team consisted of professional photographers, Saeed and Hooman, a project manager, Payam, and a production manager, Amirreza. We also had Arash, the Director, with us to capture our journey. We spent weeks planning the logistics of the trip, including locations and accommodations, equipment, and transportation.

Execution:
We traveled to several locations in Iran, including Nur in Mazandaran, Turkaman Sahra in Golestan, Tehran, Gheshm, and Maranjab desert. Our goal was to convey our message to the audience along with traditional and cultural symbols, and the beauty and tourist attractions of Iran. We wanted to show that online banking services are not only convenient but can also be accessed from the farthest corners of the country.

To do this, we captured photo and video of an old farmer in the middle of the field, hard at work, a fisherman from the south of the country, out at sea, and a traveler enjoying the peace and tranquility of a forest by the river. Other scenes included Turkmen horse riding in beautiful hills… 

Through these scenes, we were able to showcase the beauty of Iran and demonstrate that online banking services are accessible to everyone, regardless of their location. It was a powerful message that resonated with our audience, and we were proud to be able to capture it on this Campaign. 

Results and Impact:
The resulting photos and videos were stunning and showcased the beauty of Iran in a unique way. Our campaign successfully conveyed our message to the audience, that online banking services are easily accessible even in remote parts of the country. We received a lot of positive feedback from our audience, who appreciated the cultural and traditional symbols of the campaign, as well as the beauty of Iran.

Conclusion:
Our journey through Iran was an incredible experience that allowed us to showcase the beauty of the country while highlighting the convenience of online banking services. We hope that our campaign will inspire more people to use these services and appreciate the beauty of Iran. We are grateful for the opportunity to have worked with such a professional team and are excited to see the impact of our campaign