A JOURNEY THROUGH IRAN

Our latest advertising campaign took us on a journey through the beautiful country of Iran to showcase the amazing online banking services available. In this article, we’ll take you behind the scenes of our campaign and share the story of our travels.

Background:
Elect Studio had been working on this campaign for months, designing a strategy to showcase the convenience of online banking services. We wanted to show that these services are accessible even in the most remote parts of the country. Our campaign was designed to deliver a message to the audience:
Our online services are easily available in the farthest parts of the country.

Planning and Preparation:
Our team consisted of professional photographers, Saeed and Hooman, a project manager, Payam, and a production manager, Amirreza. We also had Arash, the Director, with us to capture our journey. We spent weeks planning the logistics of the trip, including locations and accommodations, equipment, and transportation.

Execution:
We traveled to several locations in Iran, including Nur in Mazandaran, Turkaman Sahra in Golestan, Tehran, Gheshm, and Maranjab desert. Our goal was to convey our message to the audience along with traditional and cultural symbols, and the beauty and tourist attractions of Iran. We wanted to show that online banking services are not only convenient but can also be accessed from the farthest corners of the country.

To do this, we captured photo and video of an old farmer in the middle of the field, hard at work, a fisherman from the south of the country, out at sea, and a traveler enjoying the peace and tranquility of a forest by the river. Other scenes included Turkmen horse riding in beautiful hills… 

Through these scenes, we were able to showcase the beauty of Iran and demonstrate that online banking services are accessible to everyone, regardless of their location. It was a powerful message that resonated with our audience, and we were proud to be able to capture it on this Campaign. 

Results and Impact:
The resulting photos and videos were stunning and showcased the beauty of Iran in a unique way. Our campaign successfully conveyed our message to the audience, that online banking services are easily accessible even in remote parts of the country. We received a lot of positive feedback from our audience, who appreciated the cultural and traditional symbols of the campaign, as well as the beauty of Iran.

Conclusion:
Our journey through Iran was an incredible experience that allowed us to showcase the beauty of the country while highlighting the convenience of online banking services. We hope that our campaign will inspire more people to use these services and appreciate the beauty of Iran. We are grateful for the opportunity to have worked with such a professional team and are excited to see the impact of our campaign